Unofficial 2012 Olympic pictograms

“Throughout the course of the 2012 Olympic fortnight, an alternative programme of events will be taking place in offices and homes across London.

“While these events enjoy no official status, they represent some of the most popular participation sports in the UK.

“This blog is an attempt to recognise and honour these under-appreciated events through a system of practical iconography.”

Jumping to conclusions

Wrestling with your conscience

Throwing a wobbly

Shooting yourself in the foot

Kicking yourself

Fencing stolen goods

Lifting a finger

Hat-Trick worked with Nick Asbury, David Black, Steve Charker and Andrew Glazier on the project. More on the Olympic non-events 2012 blog.

Via Design Week

Related:
Evolution of Olympic Pictograms: 1964-2012, on Creative Repository
Olympic pictograms through the ages (video), on davidairey.com

Published on Logo Design Love

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